Short Title: Bicycle Helmet Demo

Full Title and Description:
Bicycle Helmet Demo – How to Properly Fit and Attach Your Bicycle Helmet
Featuring James Turkington, United Cycle

James Turkington of United Cycle demonstrates the proper fit and use of the straps to attach your bicycle helmet. Inspired by the Trek “Go by Bike” campaign, United Cycle hopes to inspire Edmontonians to ride their bicycles for transportation within two kilometers from home. They offer discounts, advice and other support to Edmonton’s Local Motion project, Bikeology and many other community cycling events.

Locations:
Edmonton, Alberta

Links:
http://unitedcycle.com
http://www.1world2wheels.org
http://edmonton.ca/localmotion
http://bikeology.ca
http://rbcc.ca

Length: 5 min

Year Produced: 2009

Production Company: RBCC

Additional funding from: City of Edmonton, Community Services

Aired/Screened/Webcast:
Uploaded to BikeologyTV, July 2009
Uploaded to YouTube, July 2009

Available on DVD? (pending)

Credits:
Produced & Directed: Barb Allard
Written by: Jeremy Rittwage
Research Assistance: Karina Ma, City of Edmonton, Community Services
Cinematography: Jimmy Bustos
Editor: Jeremy Rittwage
Graphic design: Kevin Burdett
Music: (pending)

Interviewees & Experts (in order of appearance):
James Turkington, United Cycle

Additional Thanks to:
Julie Cournoyer, City of Edmonton, Community Services
Trek, “Go by Bike”

Tags: environmental eco helmet demo effective cycling Edmonton Alberta clean transportation experts bike United Cycle safety urban commuting go by Local Motion